Services / Brand identity

Look established. Be taken seriously.

We create brand identities for UK businesses that need to win the confidence of buyers, partners and customers, from the logo to the templates your team uses every day.

1.0 — What we do

What's included

A complete identity, or just the pieces you're missing.

Positioning and messaging

What you do, who it's for and why you're the right choice, in words your whole team can use.

Logo and visual identity

A distinctive logo and a visual system that works on screen, in print and on site.

Colour and typography

A palette and type choices that make everything you produce instantly recognisable.

Tone of voice

How your business sounds, so bids, proposals and web pages read like one company.

Brand guidelines

Clear rules and examples, so anyone can use your brand correctly.

Bid and document templates

Templates for bids, proposals, letters and presentations, ready for your team to use.

2.0 — Process

How a brand comes together

A clear process with agreed stages, so you always know what's next.

  1. Discovery

    We learn about your business, your customers and the work you want to win.

  2. Direction

    We present creative routes and agree the right one with you.

  3. Design

    We develop the identity across logo, colour, type and the places it will be used.

  4. Handover

    You get guidelines, logo files in every format you need, and templates ready to use.

3.0 — Why it matters

Evaluators are people too

A consistent, professional look across your submission, case studies and website makes your business easier to trust, and easier to remember.

  • A bid that looks as considered as it reads
  • Case studies and documents that feel like one company
  • A website that matches what buyers see in your submission
  • Templates that save your team time on every document

4.0 — Joined up

Put your new brand to work

Carry it straight into your next bid and onto your website.

Ready to look the part?

Tell us about your business and where you want it to go.